In today’s noisy, competitive world, standing out isn’t enough—you need to stand for something. Branding for Impact is a bold, high-energy experience that empowers women to build a personal brand that doesn’t just get noticed—it gets remembered, respected, and felt.

This transformative keynote shows women how to strategically leverage their strengths, stories, and values to create meaningful influence and lasting impact. Blending actionable strategies with neuroscience-backed insights, Jen reveals how to elevate visibility, command the room, and align professional presence with deeper purpose.

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Participants learn how to harness powerful storytelling, intentional networking, and authentic self-promotion to build credibility and communicate with confidence. They discover how to shape a magnetic, memorable presence that inspires trust, sparks momentum, and moves people into action.

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Branding for Impact equips women with the tools to be seen, heard, and unmistakably influential—driving meaningful change in their careers, their companies, and their communities.

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This upbeat and fast-moving keynote/session will cover:

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1. THE IMPACT EFFECT

Create a brand people feel—one that imprints on the brain. Learn how to build a strong, authentic reputation rooted in the neuroscience of memory, emotional contagion, and credibility. When you understand how the brain encodes and recalls influence, you can deliver impact on command.

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2. POSITIONED FOR IMPACT

Stop waiting your turn. Use the laws of Strategic Positioning and psychologically informed communication to increase your relevance and spotlight your best ideas. When preparation meets brain-based influence strategies, you take center stage—naturally and consistently.

 

3. IMPACT BY DESIGN

StInfluence doesn’t happen by accident. Learn to engineer opportunities and choreograph proximity to decision-makers using neuroscience-backed cues of authority, trust, and social capital. When you design your brand with intention, you create impact in the rooms where real decisions are made.